Music Licensing Mistakes: How Brands Are Getting Sued Over Social Media

Brands are being sued over social media posts using popular songs without proper licensing, resulting in multimillion-dollar lawsuits.

The sports industry has been particularly hard hit, with 14 NBA teams sued for using live music in game highlight clips without permission.

Brands often fail to understand the unique and complicated requirements of music licensing, leading to serious consequences.

Using music cleared for general use on media platforms for commercial purposes can lead to copyright infringement.

Brands must take the time to understand the requirements of music licensing and ensure that they are using music correctly.

Music licensing mistakes can lead to serious consequences, including lawsuits and financial losses.

Brands can protect themselves against copyright infringement by engaging with their legal counsel.

Implementing music flagging and license tracking technologies can also help brands avoid copyright infringement.

Purchasing a production music library license can also reduce the risk of copyright infringement.

Brands can reduce the risk of copyright infringement by purchasing music and media liability policies from their insurance providers.